SEO thougts

Jim Westergren, one of Swedens best SEO-experts have written a really nice guide of what things you must can if you want to call yourself SEO-expert. Some of Jims guide:

• HTML
  As an SEO, knowing HTML is a must. You need to see and understand how the search engines are reading the source code of the web pages. If you can produce nice web sites in Notepad and type HTML without looking at the keyboard then it’s good enough
• CSS
  You don’t need to be a CSS-expert but you need to know all the basics fluently. Tasks can include transforming a JS menu to a CSS menu. Styling heading tags is a daily routine.

  (…)

• Knowing and understanding on-page factors
  When you review or build a site you should have a checklist to tick off all the on-page factors (perhaps this will help). You should also know which CMSes are the best to use for different purposes.
• Ability to write and craft link baits
  A good SEO is a also a good writer. If you cannot write you cannot improve a web sites copy, make good guides, articles and other good content which serves as link baits. A good writer can get links much more easily and if you despise writing perhaps you should look for another job.

And these are just some of the topics that he write about. I gonna have the guide as my checklist of things i must learn to become a SEO-expert. I have a long way to go with hard work. But many of the things have I allready a deap understanding in so I have allready come a bit on the way!

SEO Professional? SEO subjects you should know